Code of Conduct
The standards we hold ourselves to when working with homeowners, cash buyers, and partners.
Effective Date: August 7, 2026 路 Last Updated: August 7, 2026
1. Who This Applies To
Lion Cash Buyers is a real estate acquisition service operated by Central Media Company, LLC. We buy homes directly from owners for cash in the Raleigh–Durham, North Carolina area.
This Code applies to everyone who acts on our behalf: owners, employees, contractors, acquisitions partners, virtual assistants, marketing partners, and anyone else representing Lion Cash Buyers in any channel — phone, text, email, social media, direct mail, or in person.
It also applies to our automated systems. Where software sends a message, answers a call, or produces a number on our behalf, it is held to the same standards as a person doing the same thing. Automation is not an excuse for conduct we would not accept from a human being.
2. Being Honest About Who We Are
A great deal of harm in this industry comes from ambiguity about who is on the other end of the conversation. We remove that ambiguity.
- We are buyers and investors, not your agent. We do not represent you. We are not a real estate brokerage, and we do not act in a fiduciary capacity on your behalf. We identify ourselves as Lion Cash Buyers on first contact and whenever asked.
- We may assign the contract. We frequently purchase using an assignable contract, which means the party that ultimately closes may be a different buyer than the one you signed with. We disclose this in writing in the purchase agreement rather than burying it or explaining it only if asked.
- We only market properties we have a real interest in. We do not advertise, list, or circulate a property to our buyers list until we hold an executed contract on it. Marketing a property we have no interest in is not something we do.
- We do not give legal, tax, or financial advice. We are not attorneys, accountants, appraisers, or licensed brokers, and we do not pretend to be. When a question calls for one of those professionals, we say so.
Our commitment
You will always be able to find out, quickly and without pushing, who we are, what we do, how we make money, and whether the person closing will be us or someone else.
3. How We Talk About Offers and Numbers
We make money on the spread between what we pay and what an investor will pay. We do not hide that this is our business model.
- An estimate is an estimate. Any instant or automated figure we show you is a preliminary estimate generated from the information available at that moment — not an appraisal, not a formal offer, and not a guarantee. We label it that way rather than letting a number imply more certainty than it has.
- We explain what moves the number. If our figure changes after a walkthrough or after we learn something new about the property, we tell you what changed and why.
- We do not bait with a high number. Quoting a figure we have no intention of honoring in order to secure a walkthrough or a signature is prohibited. If we cannot support a number, we do not say it.
- We do not renegotiate without cause. Lowering an agreed price late in the process to exploit a seller's deadline — when nothing material about the property has changed — is prohibited.
- You are free to say no. There is no obligation attached to receiving an estimate, taking a call, or booking a walkthrough.
We encourage every homeowner to get an independent opinion of value.
A cash offer buys speed, certainty, and the ability to sell as-is without repairs, showings, or agent commissions. It is not the same as a retail sale on the open market, and it should not be presented as though it were. If listing with an agent would serve you better, that is worth knowing before you sign anything with us.
4. No Pressure, No Exploitation
We do not use urgency as a weapon.
- No artificial deadlines, no invented competing buyers, and no "this offer expires tonight" tactics.
- No discouraging a seller from consulting a lawyer, an agent, a family member, or a financial advisor. Ever. If someone wants a second opinion, the correct response is to give them the time to get one.
- No repeated contact after someone has asked us to stop.
- No showing up at a property uninvited, and no continuing a doorstep conversation after being asked to leave.
- No asking a seller to sign anything they have not had a genuine opportunity to read.
5. Care in Difficult Situations
Many of the people who contact us are dealing with foreclosure, probate, divorce, inherited property, illness, job loss, or a house they can no longer maintain. These are the circumstances in which pressure does the most damage, so they are the circumstances in which we are most careful.
- We take extra care where a seller may be elderly, unwell, grieving, or under acute financial distress.
- Where someone appears not to understand the transaction, or appears to be under pressure from a third party, we slow down and encourage independent advice rather than moving faster.
- We do not present ourselves as a foreclosure rescue, a government program, a nonprofit, or a housing counselor.
- We do not ask a homeowner to deed us their property as a condition of "helping" them, and we do not take title in exchange for promises about future repurchase.
- Where a property is in probate or has multiple owners, we deal with all parties entitled to be involved rather than the one most willing to sign.
Our commitment
A person in a hard situation is not an opportunity to extract a better price. If someone would be better served by a path that does not involve us, we will tell them so.
6. Fair Dealing and Non-Discrimination
We buy and sell property without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, familial status, disability, age, military or veteran status, or any other protected characteristic.
- We do not steer, screen, or price differently on the basis of any protected characteristic, or on the basis of the demographics of a neighborhood.
- Our marketing does not target or exclude audiences on any basis that would be unlawful under fair housing law.
- We treat every homeowner, buyer, neighbor, and colleague with courtesy. Harassment, intimidation, slurs, and demeaning conduct have no place in our business.
8. Automated Systems and Artificial Intelligence
We use software, including artificial intelligence, to answer calls, respond to messages, produce preliminary estimates, and organize follow-up. We think that is a legitimate way to run a responsive business, and we also think it carries obligations.
- We do not pretend software is a person. If you ask whether you are speaking with an automated system, you get a straight answer.
- A human makes the real decisions. Automated systems may organize, prioritize, and suggest. They do not decide, on their own, whether we pursue a property or what we ultimately pay. A person reviews that.
- You can always reach a person. Asking for a human is a valid request at any point, and the system is built to honor it rather than loop you.
- Automated output is checked before it becomes a promise. A number produced by software is treated as a draft until a person stands behind it.
- We do not fabricate. Our systems are not permitted to invent facts about a property, a comparable sale, a review, or a person — and neither are we.
Automation scales good behavior and bad behavior equally well.
That is precisely why the rules in this Code apply to our software as strictly as they apply to us. A system that contacts thousands of people can do far more harm than one person on a phone, and it deserves more scrutiny, not less.
9. Our Conduct Toward Cash Buyers
Investors on our buyers list are relying on what we tell them. Misrepresenting a deal is both a breach of trust and a fast way to destroy a business.
- We describe property condition accurately, including problems that make a deal harder to sell.
- Repair estimates, comparable sales, and projected figures are presented as estimates with their basis shown, not as verified fact.
- We do not manufacture competition, invent rival offers, or claim a property is under contract with someone else to create urgency.
- We disclose that we are selling or assigning an interest in a contract rather than conveying as the original owner, where that is the case.
- We expect buyers to perform their own due diligence, and we do not obstruct it.
10. Honest Marketing and Social Proof
- Reviews and testimonials are real. We do not write, buy, incentivize, or invent them, and we do not attribute someone else's review to Lion Cash Buyers. Where a review was earned by a related business or an individual, we say so rather than implying it belongs to us.
- Photographs are of the property described. We do not use stock or unrelated images to represent a specific home.
- Claims are supportable. Statements about speed, price, fees, or closing timelines reflect what we actually do.
- Advertising identifies us. Our marketing makes clear that Lion Cash Buyers is a cash buyer of homes, not a brokerage or a listing service.
11. Privacy and Information Security
People give us sensitive information — financial pressure, family circumstances, the condition of their home — often at a difficult moment.
- We collect what we need to evaluate a property and communicate with you, and we use it for that purpose.
- We do not sell personal information.
- Access to seller information is limited to people who need it to do their work.
- We share property details with prospective buyers as part of selling a deal; we do not hand over a seller's personal circumstances as sales colour.
- Our full practices, including cookies, advertising technology, and your rights, are set out in our Privacy Policy.
12. Conflicts of Interest
- We disclose when we have a personal or financial relationship with another party to a transaction.
- We do not accept undisclosed payments, kickbacks, or referral fees for steering a seller or a buyer toward a particular service provider.
- Where we recommend a contractor, lender, title company, or attorney, we disclose any interest we hold in them, and the choice remains yours.
13. Legal and Regulatory Compliance
We comply with the laws that govern how we buy, sell, market, and communicate, including North Carolina real estate law and the federal and state rules covering fair housing, telephone and text message communications, email marketing, and consumer protection.
Where this Code sets a higher standard than the law requires, we follow this Code. Where the law requires more than this Code describes, we follow the law. Nothing in this document creates a contract, a warranty, or a legal right enforceable against us, and it does not alter the terms of any purchase agreement.
14. Contractors, Vendors, and Partners
Anyone who generates leads, sends messages, places calls, or otherwise represents Lion Cash Buyers is expected to meet this Code. That includes marketing agencies, lead vendors, virtual assistants, and dialing or messaging providers.
- We do not buy lead data gathered without valid consent, and we do not use it if we discover it was.
- We end relationships with partners who use deceptive, high-pressure, or non-compliant tactics on our behalf.
- Delegating work does not delegate responsibility. Conduct carried out in our name is our conduct.
15. Raising a Concern
If you believe someone acting for Lion Cash Buyers has fallen short of this Code — whether you are a homeowner, a buyer, a partner, a neighbor, or someone who works with us — we want to hear about it.
Reach us at the contacts in Section 17. Tell us what happened, when, and who was involved if you know. We will look into it and respond.
No retaliation. Nobody who raises a concern in good faith will face retaliation for it, and that protection holds whether or not the concern turns out to be substantiated.
16. Enforcement and Review
Breaches of this Code are taken seriously and may result in corrective action, removal from a transaction, or termination of employment or a partner relationship. Where a breach has harmed someone, we work to put it right rather than to limit our exposure.
We review this Code periodically and when our practices change materially — including when we introduce new automated capabilities. The effective date at the top reflects the current version.